Is Bitrix24 or amoCRM Right for a Learning Center?

Short answer: both work for leads and sales, neither is ready for the teaching side. amoCRM and Bitrix24 are good at taking an inquiry and moving it to a trial lesson and a first payment. But groups, class schedules, attendance, monthly recurring payments, debts and teacher pay are not built in. So the real question is not "Bitrix24 or amoCRM" but "where do we run things after the student has paid?"

To be upfront: this article was written by the OneRoom team, and we build a CRM for learning centers. Pricing and terms for amoCRM and Bitrix24 come from their official websites, their help center and the site of the official partner in Uzbekistan, and are accurate as of October 19, 2026. We have not tested these systems from the inside as a learning center. Prices can change, so confirm them with the vendor before you buy.

Quick comparison: a learning center's daily work

"Not built in" does not mean impossible. With custom fields, pipelines and apps you can assemble a lot. Someone just has to set it up and then keep it running.

What does amoCRM do well in a learning center?

amoCRM was made for sales teams. Its core concepts are the lead, the deal and the pipeline stage. Take an ordinary week: an Instagram ad brings in 40 inquiries. The administrator calls each one; some don't pick up, some say "I'll think about it", ten sign up for a trial lesson. amoCRM is comfortable for exactly this: you see what stage each inquiry is at, whom to call back and when, and how many leads each manager brought to payment.

The trouble starts once the student has paid and joined a group. In amoCRM the deal closes as "won", while in a learning center the work is only starting: the child pays every month for eight months, comes to class or doesn't, moves between groups, and the teacher gets paid for those lessons. None of this is part of amoCRM's normal workflow.

On price. According to the official partner's site in Uzbekistan, amoCRM costs 79,000, 179,000 or 259,000 so'm per user per month, with a minimum purchase of 6 months. If four people use the system, say a director, two administrators and an accountant, the entry plan comes to 316,000 so'm a month, or 1,896,000 so'm for six months. On the middle plan it is 716,000 so'm a month.

One more detail. According to the partner's plan table, the entry plan stores up to 5,000 contacts and up to 500 open deals. If you keep every student as an open deal to track their monthly payment, a center with 300–400 students will hit that limit quickly.

amoCRM's official website lists a 14-day free trial. On the Uzbek partner's site the trial is requested via Telegram and its length is not stated.

What does Bitrix24 do well in a learning center?

Bitrix24 is more than a CRM. Besides a sales pipeline it has tasks, internal chat, a calendar and documents. That helps if your team is large and you want staff work in one place.

According to the official pricing page, there is a free plan with unlimited users and 25 GB of storage. Paid plans are per company: Basic for 5 users is 288,000 so'm a month, Standard for 50 users is 875,000 so'm, Professional for 100 users is 1,750,000 so'm. Paying for a year is 20% cheaper; Basic, for example, drops to 230,400 so'm a month. According to the help center, you can try Professional features free for 15 days, but this Demo mode can only be turned on once.

Bitrix24 doesn't have the teaching side built in either. Its marketplace has an app called "Ready-made CRM for a learning center" (in Russian). According to its page, it adds an inquiry pipeline, "Training" and "Seminars" deal pipelines, training schedules and a teacher calendar. Student records, groups, a payments section and teacher pay calculation are not listed. The deal stages are built around a commercial proposal and a contract. That suits centers selling training and seminars to companies more than children's groups paying month by month. The app works with a Bitrix24 Market subscription; as of October 19, 2026 it had 763 installs and no reviews or ratings.

Who will set it all up?

Adapting a general-purpose CRM to a learning center is usually done by an integrator, and that is a separate cost on top of the license. The price depends on the project, so we don't give estimates here. Get written quotes from two or three integrators and ask what they include: which fields and pipelines will be built, how monthly payments and debts are calculated, how the administrator will be trained, and what changes will cost later when you add a group or a pricing plan.

The last one is the most often forgotten. If the person who set everything up leaves, or you lose touch with the integrator, no one inside the center will understand the system.

When are amoCRM or Bitrix24 the right choice?

A general-purpose CRM may suit you if:

Your center has a separate sales team and several managers handle dozens of inquiries a day. Then the pipeline, calls and per-manager reports matter most.

You sell corporate training to companies. That work revolves around a contract, a commercial proposal and one large payment, which is what a general-purpose CRM is built for.

Bitrix24 or amoCRM already runs in another business of yours and the team is used to it.

You have a person or a reliable integrator who will set the system up and keep maintaining it.

When do you need a system built for learning centers?

If most of your revenue comes from monthly payments in groups, the administrator marks attendance every day, you need a list of debtors at the end of the month, and teachers are paid a percentage or per lesson, bending a general-purpose CRM to fit takes a lot of work. That is how most language, IT and school-prep centers in Uzbekistan operate.

Some centers use both: amoCRM in the sales team and a specialized system for teaching. In our October 10 review, the Soff CRM and EduTizim websites listed an amoCRM integration. This route has a cost too: paying for two systems, data in two places and an integration holding them together. A full comparison with specialized systems is in our article on the best CRM for learning centers.

In OneRoom, the lead and the group live in one place

OneRoom is a CRM for learning centers in Uzbekistan. Its lead pipeline and the teaching side run in one system, priced from 270,000 so'm a month, with a 7-day free trial.

The leads section comes with a ready pipeline: new, contacted, trial lesson, paid and lost. You can rename and reorder the stages. The administrator logs a call result with one click: no answer increases the attempt count; talked moves the lead to the next stage; not interested sends it to lost, with a reason. When the person is ready to enroll, a separate button turns the lead into a student. The student is first created with a "trial" status, so no one gets an unexpected debt.

The rest of the work continues in the same system: groups, a class schedule by room, attendance, payments and debts, teacher pay. Pricing depends on the number of students, not users: the Starter plan covers up to 200 students, one branch and three admins.

Here is where amoCRM or Bitrix24 are stronger. OneRoom has one lead pipeline, no IP telephony and no complex automation rules. There is no separate mobile app either; the system runs in the browser. If you need a large sales team, several independent pipelines or call recording, a general-purpose CRM will serve you better.

One test before you choose

Whatever system you look at, use the trial to take one real lead and one real group all the way through: inquiry → trial lesson → first payment → added to a group → a month of attendance → end-of-month debtor list → teacher pay. Then count how many steps of that chain stayed outside the system, in Excel or a notebook. The more steps outside, the less the system is helping you.

Questions worth asking during a demo are in our article 12 questions for choosing a CRM. If you want to put OneRoom through the same chain, submit a request: a specialist will set the system up for your center and you'll run the trial on your own lead and group.

Frequently asked questions

Is Bitrix24 free for a learning center? Bitrix24 has a free plan with unlimited users. But groups, attendance and monthly payments only appear once you set them up yourself, and some tools work only on paid plans.

How much does amoCRM cost for a learning center? According to the official partner's site, from 79,000 so'm per user per month, for at least 6 months. For a center with four staff, the entry plan is 316,000 so'm a month, not counting integrator services.

Can you track attendance in amoCRM? Not out of the box. You can assemble it with custom fields or an external app, but it takes setup.

Bitrix24 or amoCRM: which is closer to a learning center? If you only need sales, amoCRM is simpler. If you also need tasks, internal chat and teamwork, Bitrix24 is broader. Neither has the teaching side built in.

Is it hard to move from amoCRM to a specialized system? A contact list can be moved via Excel. Ask the new vendor in advance how payment history and balances will transfer.

Bottom line

If you have a large sales team or sell training to companies, amoCRM or Bitrix24 is a sensible choice. But if your revenue comes from monthly payments in groups, you need a system that runs one chain, from inquiry to teacher pay. Let the decision come not from a price table but from a test with one real lead and one real group.